- marketing positioning
- марк. маркетинговое позиционирование (действия фирмы, направленные на то, чтобы отличаться от своих конкурентов в разных сферах: товары, цены, услуги, имидж и т. д.)See:
Англо-русский экономический словарь.
Англо-русский экономический словарь.
Positioning (marketing) — Marketing Key concepts Product marketing · Pricing … Wikipedia
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Positioning — may refer to:* Positioning (marketing), creating an identity in the minds of a target market * Positioning (critical literacy), reader context * Positioning (telecommunications), a technology to approximate where a mobile phone temporarily… … Wikipedia
positioning map — UK US noun [C] MARKETING ► a way of showing what people think of different products in relation to each other: »On the positioning map, you can see that Brand X is perceived as better quality that Brand Y, but Brand Y is considered more… … Financial and business terms
marketing — /mahr ki ting/, n. 1. the act of buying or selling in a market. 2. the total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling. [1555 65;… … Universalium